Lindsay Robertson: The Do's and Don'ts of Online Publicity, For Some Reason
[This is long and obvious, but it’s been driving me nuts for years. So here is my Guide to Online Publicity (For Dummies).]
There’s a question that has been bugging me for years: why are 99% of publicists and promotion/marketing people complete useless failures when it comes to blogs and online…
Click over and read the whole thing. Great advice from Lindsay.
Source: lindsayrobertson
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